Version
Sponsorship
The Message Mapping Process
How to Use
Computer Settings Guide
Acknowledgements
Contact Us
This version of the "Message Mapping Guide" was released November 2010.
This version of the "Message Mapping Guide" is sponsored by the Centers for Disease Control and Prevention, Division of Cancer Prevention and Control.
Message mapping is a risk communication tool that enables the quick and concise delivery of pertinent information. To communicate effectively, messages must be carefully framed and delivered. Message mapping is based on scientific principles, and it is consistent with the way information is processed in high-concern situations. It also allows us to better respond to anticipated questions and concerns.
This tool is based on the message mapping process developed by Dr. Vincent Covello and published in the Journal of Emergency Management (Risk communication and message mapping: A new tool for communicating effectively in public health emergencies and disasters, Journal of Emergency Management, Vol. 4, No. 3, May/June 2006).
For information on how to use the Tools and Templates, see "How to Use."
To set up your computer with the necessary settings and plug-ins, see the "Computer Settings Guide."
This product was co-developed and produced by:
- Centers for Disease Control and Prevention, Division of Cancer Prevention and Control
- Oak Ridge Institute for Science and Education (ORISE)
- Center for Risk Communication
Dr. Vincent T. Covello, Director of the Center for Risk Communication, served as the principal subject matter expert in the development of this product. The message mapping tools contained in this product are largely based on the intellectual property and materials developed by Dr. Covello, and may be distributed free of charge provided that this acknowledgement statement remains intact and the product is not sold for profit.
The following text is recommended for citation purposes:
Covello, VT (Center for Risk Communication). Message Mapping Guide [CD-ROM]. Oak Ridge (TN): Oak Ridge Institute for Science and Education; 2010 November. Co-developed with the Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Division of Cancer Prevention and Control.
Send questions or comments about this application to cancerinfo@cdc.gov