Survey Self Administered: CSAQ
[Description] [Pros]
[Cons] [Common Uses] [Resources]
Description
Questionnaires
or survey forms are filled out by the respondents themselves. Clarity in
question design and instructions for completion are
important.
When using CSAQ,
a questionnaire is programmed and displayed on a computer screen with respondents
keying in their answers. Requires that
respondents
have access to programmed computers and that they be somewhat familiar and
comfortable with using computers.
Pros
- Useful for
complex questionnaires because complex "skip patterns" can
be preprogrammed
- Can control
sequencing of questions
- Can provide
quick summary and/or analysis of results by eliminating the step of data
entry from paper questionnaires
or interviews
Cons
- Not appropriate
for audiences who cannot read or those unfamiliar or uncomfortable
with computers
- Requires
expensive technical equipment that may not be readily available
or may be cumbersome in many settings
- Cannot probe
answers
Common
Uses
- Test
knowledge
- Acquire
self-reported information on behaviors, behavioral intentions, attitudes
- Pretest
visual material
- Determine
if audience attends to, comprehends, and remembers contents of message
Resources
There are no on-line resources that exemplify this data collection method.
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